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#nofilter? More Like #nofiller!

Instagram is my second favorite app (Pinterest is my all-time fave...), and I love it when I see friends take some great pictures and then add #nofllter. I guess I like the authenticity and honesty of the images they share. I like knowing that I'm not getting the wool pulled over my eyes (so to speak).

Authenticity and honesty is why we serve Boar's Head Deli Meats here. Instead of #nofilter, just go ahead and put #nofiller by our sandwiches. We don't want to pull the proverbial wool over your eyes by serving you a trumped up version of deli meat that only pretends to be real. Just real meat and no fillers.

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